Marketing Careers

Hiring is not always about finding a full time or permanent solution for your organization, especially in fast-paced and ever-evolving industries like marketing. With technology, tactics and strategies evolving at a rapid pace, it’s important for companies to have flexibility, and this has an impact on their approach to hiring. Sometimes, it’s better to hire a consultant, contract worker, or freelancer for a marketing campaign rather than go the traditional route and hire a full time marketer.

Marketing is an exciting and ever-evolving career choice that allows you to tap into your creative side. Successful marketers tend to be driven self-starters, with diverse skill sets, and are willing to go above and beyond to achieve results.

Marketers are faced with more challenges than ever before. The rapid change of pace within the industry has made it difficult for marketers to keep up, let alone succeed. So, what are the biggest challenges faced by marketers today? The following discusses 3 big hurdles for marketers to overcome.

A career in marketing can mean many different things. Your job could involve anything from more traditional marketing tasks such as working on print ads, magazines, and promotions, to the ever-evolving realm of digital marketing where you could find yourself working as a social media expert, content marketer, website manager, SEO specialist, or even an online advertising guru. The diverse nature of marketing careers is what makes it appealing to so many.