Marketing is not just marketing anymore. It has evolved to be so much more than communications, print ads and the marketing mix. In fact, it’s become far more technical and IT focused, making it vital for marketers to also have strong IT skills and abilities.
Whether you have just finished school and are entering the job market, are a seasoned marketing professional, or are even a marketing executive, a marketing job does not always mean a full-time position anymore.
Understanding what is currently happening in your industry plays a big role in your ability to market yourself properly and to have a deeper understanding of the type of opportunities available to you at the present time.
Great marketing is vital in 2017. With people savvy to standard or traditional marketing tactics, companies need an effective, reliable and innovative marketing team to make an impact. This starts with attracting top marketing talent to your organization.
Want to get an edge over the competition? Pay attention to the digital marketing trends for 2017. Why? These trends will have a big impact on a company’s approach to hiring, the type of marketing skills they are looking for and the type of people they are looking to hire. Arming yourself with this knowledge can help you focus your search for a marketing job.
